Sr Mgr CNS Cardio Renal Marketing

US-NJ-Princeton
Requisition ID
2017-9755

Responsibilities

This position will work in a cross-functional environment to support the strategic and operational planning and execution of a product launch and post launch marketing. This individual will manage multiple agency partners to deliver multichannel solutions and drive project completion on time and within allocated budget.

 

Qualifications: Individual should have a proven track record that demonstrates the breadth and depth across marketing competencies and achievement of performance objectives. Strong leadership skills are necessary to lead and contribute to overall execution of key deliverables. Experience working with cross-functional teams; e.g., Sales, Learning and Development, and Review Committees is preferred. Individual should possess intellectual curiosity and is willing to explore innovative tactics to meet brand objectives.

 

  • Lead the design and development of disease state and branded websites for both HCP and patient audience
  • Develop the media strategy and oversee media implementation
  • Collaborate with medical groups in the REMS implementation and management
  • Support HCP and patient multichannel marketing implementation
  • Support overall brand strategy and tactical development and execution

Qualifications

Required:

  • Bachelor’s Degree in Marketing or related business discipline
  • Minimum of 5 years from agency, consulting, or within a pharmaceutical company with role focused on marketing.
  • Strong leadership skills and capable of working through ambiguity
  • Experience in translating customer insights into impactful business strategies and plans.
  • Proven business analysis skills
  • Proven agency/vendor management skills (for example, managed the agency of record)
  • Demonstrated interpersonal and communication skills as evidenced in marketing plans, strategies, or significant projects
  • Proven ability to effectively and efficiently drive performance across the matrix team Preferred:
  •  
  • Experience/knowledge of specialty marketing
  • Launch experience either through newly marketed products or new indications preferred
  • Pharmaceutical sales experience
  • MBA and/or advanced degree in marketing

Overview

Otsuka Pharmaceutical Company is a global healthcare company with the corporate philosophy: “Otsuka-people creating new products for better health worldwide.” Otsuka researches, develops, manufactures and markets innovative products, with a focus on pharmaceutical products to meet unmet medical needs and nutraceutical products for the maintenance of everyday health.

In pharmaceuticals, Otsuka is a leader in the challenging area of mental health and also has research programs on several under-addressed diseases including tuberculosis, a significant global public health issue. These commitments illustrate how Otsuka is a “big venture” company at heart, applying a youthful spirit of creativity in everything it does.

Otsuka Pharmaceutical Company is a subsidiary of Otsuka Holdings Co., Ltd. headquartered in Tokyo, Japan. The Otsuka group of companies employed 45,000 people worldwide and had consolidated sales of approximately USD 11 billion (€ 9.9 billion) in 2016. 


All Otsuka stories start by taking the road less travelled. Learn more about Otsuka Pharmaceutical Company on its global website at www.otsuka.co.jp/en. Learn more about Otsuka in the U.S. at www.otsuka-us.com.

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